← All Work
Randstad Digital
Randstad Digital Launch Films
Script-to-screen video campaign for an internal platform launch
Video MarketingScriptwritingLaunch Communications
2
campaign phases, teaser to launch
60s
launch film, storyboarded scene by scene
Context
Randstad Digital was launching its new learning experience platform internally and needed employees excited before day one.
My Role
I wrote the scripts, directed the storyboard, and managed production through final cut.
What I Built
A two-phase video campaign. Phase one: a teaser building buzz without revealing the product. Phase two: a 60-second launch film introducing the Role Accelerator and Verified Skill Transformation pillars, structured scene by scene in a storyboard with voiceover timing. The script went through documented revision cycles balancing intrigue against substance, and shipped alongside internal launch video variants for different audiences.
Results
- +Finished script-to-screen launch package for a global enterprise client
- +Delivered with music-only and voiceover variants for regional reuse